Winter our old friend. The mornings are darker, nights colder, body pastier, legs hairier and skin drier! Ah the joy!

While most of our skin is easy to cover up and ignore during the colder months our faces are harder to hide. When we lose that dewy skin which is a benefit of summer, it’s harder to fake that glow with makeup when the skin underneath is flaky.

What is it about winter that strips our skin of its natural hydration? Well, in winter the air outside is low in humidity, therefore it’s cold and dry which causes the water in your skin to evaporate more quickly. The result is dry, flaky skin- not our best look! Our skin loses 25% of its ability to hold moisture in the winter. Those fresh winds blasting your face and giving you that wind swept look (not nearly as glamorous as it looks in the movies!) also strips your skin, leaving it feeling dry and chapped. Add to this the fact that we are constantly in heated environments, don’t drink as much water, and don’t always make the best food choices (pizza!) as the temperature drops whilst our fatty food intake increases! All of these reasons are stripping our skin of its natural moisture which we don’t replace in winter, so our skin is the big loser.

But before you resort to covering up with a balaclava – there are a few simple steps you can take. Just as our bodies need to be nourished with warmer, more substantial food in winter to help keep your bodies warm, our skin needs some extra TLC to stay hydrated. Your beauty routine should not be the same all year – it should change to suit the seasons.



1. Natural and organic

As your skin is already under enough pressure from the elements in winter, opting for a natural and organic skincare is recommended to balance the toxins in the air with something pure for the body. Toxins in your products also clog the pores and prevent any of the beneficial ingredients in the product from penetrating your skin. The harsh chemicals and preservatives used in these products also strip your skin of moisture leaving it even drier instead of replenished. Natural and organic ingredients will protect and nourish your skin.

2. Serums

Winter is the perfect time to add a serum to your beauty routine when your skin needs that extra nourishment. While moisturisers are formulated to keep the skin hydrated by putting a protective barrier between your skin and the outside, serums are formulated to penetrate deeply into the skin to deliver key ingredients. The molecules in a serum are smaller than those in a moisturiser which allows it to deposit ingredients deeper into the skin – which is much more beneficial for long term results. Serums usually contain more ingredients such as Vitamin C, which are more active in working towards brightening skin to achieve that glow. Since I first discovered serums were so beneficial for treating skin conditions due to their active properties and level they penetrate, I have not looked back. Try the Ultra C Radiance Serum, Kakadu Plum Vitamin C Face Serum or Serum Revitalize.

3. Oils

Switching your normal moisturiser for an oil can provide the extra hydration skin needs. One of our favourites is argan oil, an organic product extracted from the kernels of the argan tree, which is native to Morocco. It is extremely rich in beneficial nutrients including fatty acids and vitamin E, which is why it is so beneficial in treating dry skin. It also absorbs easily, is non greasy and non-irritating. Its antioxidant content also make it ideal for anti-ageing – who doesn’t want that?! Try Argan & Rosehip Oil,  Boab & Rosehip with Vitamin E Oil, or Ultra Moisture Body Oil.

4. Rich Moisturisers

Winter is a great time to switch your normal moisturiser for something more nourishing, particularly at night when your skin does most of its healing and rejuvenating. Using a heavier moisturiser protects your skin by acting as a barrier between the skin and the harsh wind and the dry heat indoors. Look for hydrating ingredients such as Argan, Rosehip and Vitamin E for extra nourishment. Try Argan & Rosehip Moisturising cream or Lily Pilly & Omega 3 Moisturiser.


5. Hydrating sprays

As your skin is still being stripped by the harsh winds and heaters pumping inside, you can benefit from an extra boost of hydration during the day. I personally never leave home without a hydration spray in my handbag, a little spritz over the day is perfect for fixing makeup in place, and refreshing it over the day when it starts to sit on dry/flaky skin. A quick fix to bring back that glow! It is also brilliant for flying to replenish the moisture that is being sucked out of your skin. Try Antioxidant Toner or Damask Rose Hydrating Mist.


6. Dry Body Brushing

All this takes is a couple of minutes before your shower in the morning, but is well worth it for the exfoliating, detoxifying and rejuvenating benefits. Start from your feet and brush upwards in quick strokes towards your heart. It is energising as you can feel the blood start to flow, which is where the detoxing benefits come into play, as well as removing dry, flaky skin along the way. Did I mention this promotes lymphatic drainage which is perfect for preventing or treating cellulite? Need I say more? Try Tampico Body Brush, Deluxe Body Brush or opt for a Soft Bristle Body Brush.

7. Drink water

Now this is an easy one, but seems to fall by the wayside in winter when we are cold and less thirsty for a cold glass of water. A great way to ensure you are still getting your daily intake is to start the day with a large glass of hot water with lemon in it, then continue to sip on herbal teas throughout the day which also counts towards your water intake.

The same as your wardrobe needs to change for winter, so does your skincare routine. Ensuring you are using the right products, with natural and organic ingredients, will ensure your skin is hydrated and glowing all winter. The good news is we have done the hard work and selected the perfect products to sort you out. Shop the above recommendations and our range of natural and organic skincare now Maven Luxe.